I believe the future of New Media is bright. Some of the latest advancements in technology have connected people and been one of the most powerful forms of new media such as augmented and virtual reality. I find in the near future and newer method of new media will be the development of virtual advertisements. Aka these are advertisements made from holograms or projected light onto any surface where companies can market themselves at a lower cost and more freely. It may even already exist but due to legal reasons is not used often. However, I feel like having the ability to allow an individual to market as they wish, whenever, and wherever is incredibly important and influential.
P2P stands for "peer to peer" file sharing. This concept often exists at many large organizations and businesses and allows groups to share information, data, and files among their coworkers easily and have data be readily accessible. File sharing in general is putting one's files and data in a location where it may be accessed or even edited by others. Peer to peer focuses on limiting that group to direct coworkers or a set number of individuals. Some of examples of P2P file sharing are organizations utilizing software such as OneDrive. This platform allows users to save all of their data and access it on any device in which they can log into their Microsoft Account. A user may create folders within OneDrive that are shared with other users and apply user roles based on access levels. Another popular tool created by Microsoft is Teams. Teams is organizational tool which is based off the concept of sharing files, managing tasks, and coordinating meetings with other group...
The concept of virtual advertisements seems very interesting! It would be unique for companies to adopt this method because it would push the industry standards on marketing efforts. As more and more people turn to online resources to shop and browse (especially seen during this Covid pandemic) it is vital for companies to find new ways to market while also reducing expenses. The incorporation of augmentation and virtual reality could possibly be the new thing for various companies. I agree with your concluding statement, however, I believe that if there was no guiding system as to how marketing is coordinated and enacted it can lead to more harm than good.
ReplyDelete